In the fast paced world of Digital Marketing it’s not the technology that really matters, it’s the stuff that’s in it that counts. Now that’s what we call content!

256 Ireland’s first content marketing agency with a growing client roster across Europe is expanding its team with a number of exciting roles.  

  • Social Media Specialist
  • Content Marketing Manager
  • Head of B2B Content Marketing

What’s in it for me?

Apart from working with great people (writers, designers, content strategists, planners, marketers), you will get invaluable experience in a hugely employable area. Content Marketing is developing into a multi-billion dollar business so here’s the chance to get a foot hold in a booming industry. This is a fast paced media environment so there’s something different every day.

What do I have to do next?

Interested? Read on for more information on each role.  Send your CV  to with the title of the role you are applying for in the subject heading and a cover note explaining why you are the Content Native we’ve been looking for. Closing date: Friday 8th March 2019.

We do not need help from agencies at this time.

Social Media Specialist

Does this sound like you?

  • I can develop, implement and manage social media strategies for B2C and B2B clients.
  • I love presenting strategy to clients and reporting back to them on success.
  • I’m comfortable defining and delivering on social media KPIs and I understand benchmarks for engagement, reach and CPA across multiple verticals and channels.
  • I’m adept at devising and running paid social media campaigns across all channels and can show the results I’m achieved.
  • People say I’m creative and good at coming up with ideas and my portfolio is full of winning social media examples.
  • I have a long watch-list of brands that are brilliant on social and I’m always first to jump on emerging opportunities.
  • Staying up to date on social media best practice and technology is my thing.
  • I have a qualification in journalism and/or digital marketing and I‘ve worked for at least 3 years for brands or agency.
  • I write clean, accurate, culturally relevant, social copy that people want to read.
  • I enjoy working with the design team to get the best social campaign assets.

Content Marketing Manager

Does this sound like you?

  • Writing is my first passion, followed closely by digital marketing. I write (and edit) clean, accurate, copy that people want to read.
  • I’m passionate about all kinds of content and believe in the power of content as the bedrock of digital strategy.
  • I have a qualification in digital marketing or journalism and I’ve worked in a media or agency role for 3-5 years with some experience managing client accounts.
  • I’m at ease creating a winning content strategy for B2B and B2C clients
  • I’m at my best working as part of a team of people to create and deploy engaging digital campaigns for clients.
  • People tell me I’m a great communicator. When I’m making a presentation, everyone is listening.
  • I have experience in a broad range of marketing technologies including inbound marketing solutions like Hubspot, Marketo, Adobe.
  • Facebook, Twitter, Pinterest, Instagram, LinkedIn, YouTube, I know how to get the best from them for clients.
  • SEO is my thing.
  • I want a new challenge in an emerging discipline as I’m constantly updating my skills.

Head of B2B Content Marketing

Does this sound like you?

  • I’m a highly creative and experienced B2B marketing leader with an extensive portfolio of B2B content marketing work.
  • I have 7-10 years’ experience delivering best in class content and digital marketing strategies for clients.
  • I know how to create and amplify the right content at every stage of the customer journey, across multiple channels and formats.
  • I have a deep understanding of how to measure the performance of various types of content marketing programmes aligned to clients’ business goals.
  • Writing, editing, digital marketing for B2B is my thing and I have the qualifications and case studies to prove it.
  • I have extensive knowledge developing inbound marketing solutions for clients using a broad range of marketing technologies including, Hubspot, Marketo.
  • I’m an excellent communicator and enjoy making presentations to clients and conferences.
  • I’m passionate about content marketing and have delivered training workshops and mentoring to clients and my team.
  • I have proven success in building, managing, and inspiring a team of digital stars, writers, editors and domain specialists to get the best results for my clients and my team.

About Karen Hesse

Karen Hesse is the CEO of 256, a Dublin based global award winning strategic Content Marketing Agency. She has 30 years experience as a journalist, publisher and agency owner creating hard working content strategy and content assets for clients. She is Ireland's leading expert in content marketing strategy and has vast experience in delivering creative marketing solutions for clients.